Customers judge us at every turn, they form opinions based on each and every message we send. Even if unintentional. Businesses manage and deliver communication to clients and audiences on a daily basis, professionals are paid good money to ensure these messages are positive and in line with the intended brand persona the company wishes to promote. However, advertisements, press releases, face-to-face and email communications are only the tip of the iceberg. The clothes we wear, the offices we occupy, the cars we drive all say something about ourselves and the companies we represent. The rugs that adorns our reception and public areas are no exception. custom logo floor mats
Clients form opinions of how prestigious, successful or reliable a service provider is based on tacit clues. The decor and furnishings of an office or retail space give away as much implied or perceived knowledge as the first meeting with a salesperson or consultant. Nothing yells we are not to be trusted with your money than a temporary space, an unfinished sales floor, or a nondescript office. Customised logo rugs can help to promote your business to clients and show you have confidence in your own brand. Not all rugs are created equal and while a printed mat may suffice for a budget auto shop, used as a means of cleaning oil and mud from clients’ shoes, a quality wool bespoke rug can express the quality of your business and your brand, incorporating your carefully chosen corporate colours and displaying the level of personal service you are likely to extend to your clients.